Brand Society | i-MiEV
Brand Society is a boutique design agency that is passionate about pushing the boundaries of design, marketing and technology to help businesses build unique brand experiences.
Brand Developement, Brand Experience, Automotive Sales Campaigns, Product Launch Branding, Direct Response, Event Branding, Interactive Content Design, Digital Lead Generation
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Branding, Interactive
About This Project

The Mitsubishi i-MiEV electric vehicle was launched to the market and needed reference material to be as fun and eco-friendly as the vehicle. Brand Society created an interactive brochure that is as interesting as its package.Our objective was to create a truly electronic experience. In order to achieve this, we created an interactive brochure within a sleek USB Card Design. The compact shape and light colours helped reinforce the fun to drive aspect of the vehicle.